Last updated: February 2025
Introduction
HydroTherapy Essentials (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect information when you visit our website at hydrotherapyessentials.com.
Information We Collect
Information You Provide
When you contact us via email or a contact form, we may collect:
- Your name
- Your email address
- The content of your message
We only collect this information when you voluntarily provide it to us.
Information Collected Automatically
When you visit our website, we automatically collect certain information through cookies and similar technologies:
Analytics Data
We use the following analytics services to understand how visitors use our website:
- Google Analytics — Collects anonymised data about page views, session duration, traffic sources, and general usage patterns. Google Analytics uses cookies to track this information. You can opt out using the Google Analytics Opt-out Browser Add-on.
- Microsoft Clarity — Collects session recordings and heatmaps to help us understand how users interact with our pages. Clarity automatically masks sensitive content. Learn more at Microsoft Clarity Privacy.
- Clicky — Collects real-time analytics data including page views, visitor locations (country/city level), and referral sources. Learn more at Clicky Privacy Policy.
Log Data
Our hosting provider may collect standard log data, including:
- IP address
- Browser type and version
- Pages visited
- Date and time of visit
- Referring website
How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and messages
- Understand how visitors use our website so we can improve it
- Identify and fix technical issues
- Analyse traffic patterns and popular content
- Comply with legal obligations
We do not sell, rent, or share your personal information with third parties for marketing purposes.
Cookies
Cookies are small text files stored on your device when you visit a website. We use cookies for:
- Analytics — To collect anonymised usage data (see Analytics Data above)
- Functionality — To remember your preferences (such as cookie consent)
Managing Cookies
You can control cookies through your browser settings. Most browsers allow you to:
- See what cookies are stored and delete them
- Block third-party cookies
- Block all cookies
- Clear all cookies when you close your browser
Note that blocking cookies may affect website functionality.
Third-Party Services
Our website uses the following third-party services that may collect data:
| Service | Purpose | Privacy Policy |
|---|---|---|
| Google Analytics | Website analytics | Link |
| Microsoft Clarity | Session recording and heatmaps | Link |
| Clicky | Real-time analytics | Link |
| WordPress/Kadence | Website hosting and theme | Link |
These services have their own privacy policies governing their use of your data.
Data Retention
- Contact form submissions: We retain your messages for as long as necessary to respond to your inquiry, typically no longer than 2 years.
- Analytics data: Retained according to each analytics provider’s default retention periods (typically 14-26 months).
- Log data: Typically retained for 30-90 days by our hosting provider.
Your Rights
Depending on your location, you may have the right to:
- Access the personal data we hold about you
- Correct inaccurate personal data
- Delete your personal data
- Object to processing of your personal data
- Withdraw consent where processing is based on consent
To exercise any of these rights, please contact us at hello@hydrotherapyessentials.com.
Children’s Privacy
Our website is not directed at children under 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will delete it.
International Transfers
Your information may be transferred to and processed in countries other than your own. These countries may have different data protection laws. By using our website, you consent to such transfers.
Security
We take reasonable measures to protect your personal information from unauthorised access, alteration, or destruction. However, no method of transmission over the internet is 100% secure.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.
Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
Email: hello@hydrotherapyessentials.com
Additional Information for EU/UK Visitors (GDPR)
If you are located in the European Union or United Kingdom:
- Legal basis for processing: We process your data based on legitimate interests (website analytics) and consent (contact form submissions).
- Data controller: HydroTherapy Essentials
- Right to lodge a complaint: You have the right to lodge a complaint with your local data protection authority.
Additional Information for California Residents (CCPA)
If you are a California resident:
- We do not sell your personal information.
- You have the right to know what personal information we collect and to request deletion.
- To exercise your rights, contact us at hello@hydrotherapyessentials.com.